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Microsoft Hands Display Ads To Aol, Maps To Uber


Ron Burgundy
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People visit the Microsoft booth during the 2015 Computex exhibition at the TWTC Nangang exhibition hall in TaipeiMicrosoft Corp said on Monday it will hand over its display advertising business to AOL Inc and sell some map-generating technology to ride-hailing app company Uber, as it slims down its money-losing online operations. The moves mean Microsoft will focus on its growing search advertising business based on its Bing search engine, and displaying maps on its Windows devices rather than generating the maps themselves. Microsoft, which employs hundreds of people in its display ad business around the world, said those employees would be offered the chance to transfer to AOL and that it was not making any layoffs.




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