Ron Burgundy Posted May 21, 2014 Share Posted May 21, 2014 By Reiji Murai and Sophie Knight TOKYO (Reuters) - Sony Corp may finally be serious about restructuring, setting aside up to $1 billion this fiscal year to cut staff, but the hard-nosed figures in its latest results still include noticeably rosy forecasts. Sony missed the forecasts it set for its TV and smartphone divisions last year as it struggled to compete with more nimble rivals. "When they forecast profit in each product category, it worries me," said Atul Goyal, an analyst at Jefferies in Singapore, adding it was possible that Sony's smartphone and TV sales might actually fall by 20 to 30 percent instead. "There are many things happening on the competition side in the product categories in these mature markets." Sony, like compatriot rival Panasonic Corp, could end up shrinking in key consumer markets - a strategy once unthinkable for a brand synonymous around the world with consumer electronics. View the full article Quote Link to comment Share on other sites More sharing options...
Recommended Posts
Join the conversation
You can post now and register later. If you have an account, sign in now to post with your account.