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Apple Payments Service May Boost Sales Of Larger Iphones


Ron Burgundy
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Phil Schiller speaks during an Apple event at the Flint Center in CupertinoThe addition of a mobile payments service to Apple Inc's next iPhone could help to boost sales of the larger-screen phones and claw back market share lost to mobiles running on Google Inc's Android platform. Apple shares rose as much as 1.3 percent on Wednesday, a day after the launch of the iPhone 6 and the Apple Watch - the first new product introduced by Chief Executive Tim Cook. At least six brokerages raised their price target on Apple's stock by as much as $16 to a high of $116, but there was also a rare downgrade to the stock. Many on Wall Street hailed Apple Pay - the company's new wireless payment system - with Piper Jaffray's Gene Munster calling it the "star of the show" at Tuesday's gala launch.




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