Ron Burgundy Posted November 11, 2014 Share Posted November 11, 2014 By Paul Carsten BEIJING (Reuters) - Fresh from pulling off the world's largest IPO, China's Alibaba is set to impress Wall Street with record sales on Singles' Day, the year's biggest online festival, but merchants complain that they bankroll the e-commerce giant's big day. Alibaba turned the Singles' Day celebration, Nov. 11, into an online shopping festival in 2009, copyrighting the "Double 11" term three years later after recognizing its commercial potential. Last year Alibaba reported sales of $5. ... View the full article Quote Link to comment Share on other sites More sharing options...
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