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Big Tech Aims At Talent Shortage With 'hour Of Code' Campaign


Ron Burgundy
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Obama visits students during coding event at the White House in WashingtonBy Deepa Seetharaman SAN FRANCISCO (Reuters) - Call it the thinking man's ice bucket challenge: an hour of code. Last week, everyone from U.S. President Barack Obama to top model Karlie Kloss tried their hand at writing software for one hour in the global campaign by nonprofit Code.org to make coding less intimidating to students and teachers. The "Hour of Code" campaign, which ended on Sunday, was the latest step by large tech companies to help boost American interest in computer science as they face a shortage of qualified engineers and developers in the United States. Code. ...




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