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Britain To Soften Olympic Medal-Based Funding Policy


Champ Kind
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By Mike Collett LONDON (Reuters) - Britain will continue to fund sports based largely on their Olympic prospects but will now also consider other factors such as participation levels, a report published on Thursday said. The UK Sport report, produced after widespread consultation, revealed strong backing for the policy of focusing on potential medal success. The key addition is participation, as well as consideration of longer-term investment alongside an established "eight year pathway." Britain's Olympic performances have improved significantly since UK Sport was formed in 1997, helped hugely by money from the National Lottery. Britain went from 36th on the Olympic medal table at the 1996 Atlanta Games to third in London in 2012 while at Sochi last year the country equaled its best performance in a Winter Games.

 

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