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Apple In Talks With Musicians For Exclusive Streaming Deals: Bloomberg

Ron Burgundy

By Ron Burgundy,
in Tech News

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Ron Burgundy Omniscient Member

Ron Burgundy

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A sign is seen outside the Apple Store in Covent Garden in London(Reuters) - Apple Inc has approached more than a dozen musicians, including British band Florence and the Machine, in an effort to sign exclusive deals for some of their music to be streamed on Beats, Bloomberg reported, citing people familiar with the matter. The company is in talks with Florence and the Machine to give Apple limited streaming rights to a track from their album set to be released in June, Bloomberg said. Apple has also approached Taylor Swift and others about partnerships, the report said. Apple declined to comment.




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