Champ Kind Posted April 13, 2015 Share Posted April 13, 2015 By Elizabeth Dilts and Fiona Ortiz NEW YORK (Reuters) - Golf wunderkind Jordan Spieth's resounding win at the Masters golf tournament on Sunday not only will boost his personal sponsorship deals but could give the sport a much-needed jolt. Spieth had already amassed an impressive list of endorsements before the Masters, including AT&T Inc, Rolex and Under Armour Inc, which signed a multi-year deal with Spieth in January. Now that he's considered one of the top golfers in the world, Spieth can be expected to add two or three large sponsors this year, said Matt Delzell, managing director of The Marketing Arm, a promotions and marketing agency. The 21-year-old Texas native tied Tiger Woods' record of finishing the course 18 under par and became the second-youngest golfer to win the prestigious tournament at Augusta National, sending final round TV ratings up 23 percent over last year's final, according to Nielsen data provided by CBS Sports. View the full article Quote Link to comment Share on other sites More sharing options...
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