Exclusive: Six Percent Of U.s. Adults Plan To Buy Apple Watch - Reuters/ipsos Poll

[Ron Burgundy]

About 6 percent of U.S. adults plan to buy Apple Inc's smartwatch according to a Reuters/Ipsos poll, with men twice as likely as women to purchase Apple boss Tim Cook's first new major product. The poll showed the watch, marketed by Apple as a high-fashion item as well as a new frontier in technology, appealed to fewer than 4 percent of women compared with 9 percent of men. Van Baker, an analyst at tech research firm Gartner, said the Reuters poll results indicated a "pretty high percentage" was interested in buying. "It should serve Apple well if they can even get close to that," he said.

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