Ron Burgundy Posted September 6, 2015 Share Posted September 6, 2015 (Reuters) - Google Inc's YouTube is planning to provide advertisers with data on how many of the ads on its internet video service can be seen by viewers in response to advertiser complaints, according to the Financial Times. The online story, which cited unnamed people familiar with YouTube's plans, said the company plans to allow third-party verification groups to insert code on its website, which would let them collect data on the position and context of ads. The plan is a response to complaints from advertisers, including Unilever and Kellogg Co, according to the story. View the full article Quote Link to comment Share on other sites More sharing options...
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