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China's 'fake' Apple Stores Thrive Ahead Of New Iphone Launch


Ron Burgundy
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Photo illustration shows a fake Apple iPhone 6s beside a fake iPhone 6 Plus in Shenzhen, ChinaBy Yimou Lee HONG KONG (Reuters) - On a bustling street in China's southern boomtown of Shenzhen, more than 30 stores carrying Apple Inc's iconic white logos peddle pre-orders for the new iPhone, a gadget that has become a status symbol among many better-off Chinese.     Many of the stores look just like Apple's signature outlets, right down to the sales staff kitted out in blue T-shirts bearing the company's white logo and the sample iPads and iWatches displayed on sleek wooden tables. Most of the stores in the roughly 1 km shopping corridor are unauthorized "fakes" - although they are selling genuine Apple products - and their numbers have mushroomed ahead of the release on Friday of the iPhone 6S and iPhone 6s Plus. The rapid increase in copycat Apple stores underscores the popularity of the brand in China, where it doubled its revenue in the third quarter from a year earlier to more than $13 billion, and suggests the U.S. tech giant is on course to shrug off weakening consumer spending in its second biggest market.




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