Ron Burgundy Posted February 1, 2016 Share Posted February 1, 2016 By Miyoung Kim and Yimou Lee SINGAPORE/HONG KONG (Reuters) - Beyond China few may have heard of OPPO or Vivo, but these local handset vendors are rising up the rankings in the world's largest smartphone market, using local marketing savvy and strong retail networks in lower-tier cities. Industry experts say these cities - there are more than 600 of them and some are bigger than many European capitals - are the next smartphone battlefield as China's major cities are saturated. International brands such as Apple and Samsung Electronics have mostly not yet reached this part of the market - which accounts for more than 56 percent of China's overall consumption, according to Beijing All China Marketing Research. View the full article Quote Link to comment Share on other sites More sharing options...
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