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Apple's New San Francisco Office Could Be A Tool In Tech Talent Wars


Ron Burgundy
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A view of Apple's new offices in San FranciscoBy Julia Love SAN FRANCISCO (Reuters) - From Apple’s earliest days, executives insisted that employees work from its headquarters in sleepy suburban Cupertino. The thinking, championed by Steve Jobs, was that a centralized campus would put the CEO “within walking distance of everyone,†said Steve Wozniak, who founded the company with Jobs. Apple's decision to plant a flag in San Francisco, 46 traffic-choked miles north of its headquarters, comes years after similar moves from rival tech firms such as Google and LinkedIn and marks a turning point in Apple's willingness to accommodate workers, according to recruiters and former employees.




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