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Salesforce Takes Aim At E-Commerce With $2.8 Billion Demandware Buy


Ron Burgundy
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Salesforce sign is seen during the company's annual Dreamforce event, in San FranciscoCloud-based software maker Salesforce.com Inc said it would buy Demandware Inc , whose software is used by businesses to run e-commerce websites, for about $2.8 billion. The deal will help Salesforce open a new front as it looks to take away more market share from traditional software providers such as Oracle Corp and SAP AG , both of which already offer cloud-based e-commerce services. Salesforce's cash offer of $75.00 per share represents a 56.3 percent premium to Demandware's Tuesday closing.




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