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China's Online Chatter Muted Ahead Of Apple Iphone 7 Launch


Ron Burgundy
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People line up outside an Apple store in HangzhouBy Adam Jourdan and Paul Carsten SHANGHAI/BEIJING (Reuters) - Judging by the volume of online chatter, there's a lot less buzz in China ahead of this week's expected launch of the new Apple Inc iPhone, and people on the street say they're more likely to "wait and see" what the latest device offers than rush out to buy. Posts on China's popular Sina Weibo microblogging site show the iPhone 6, which took China by storm in 2014 with its new, larger screen, attracted around 15 times more comments in the month before launch than this year's model. The muted online anticipation for the iPhone 7 underlines the challenge Apple faces to revive growth in China, where an economic slowdown has slammed the brakes on what was once touted as the firm's next big growth engine.




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