Welcome to The Forum

Register now to gain access to all of our features. Once registered and logged in, you will be able to create topics, post replies to existing threads

Nike Orders Miss Estimates As Competition Heats Up


Champ Kind
 Share

Recommended Posts

2016-09-27T222319Z_3_LYNXNPEC8Q1C4_RTROPTP_2_GEORGIA-BUSINESS.JPGNike Inc's future orders missed analysts' estimates for the third time in a row, as the world's largest footwear maker struggles with increasing competition from Under Armour Inc and a resurgent Adidas in North America. Nike and its Jordan brand still command the lion's share of the U.S. footwear market, but rivals Adidas and Under Armour are chipping away at the company's decades-long dominant position. The company has lost basketball sales to Under Armour since the latter poached Golden State Warriors player Stephen Curry in 2013.

 

View the full article

Link to comment
Share on other sites

Join the conversation

You can post now and register later. If you have an account, sign in now to post with your account.

Guest
Reply to this topic...

×   Pasted as rich text.   Paste as plain text instead

  Only 75 emoji are allowed.

×   Your link has been automatically embedded.   Display as a link instead

×   Your previous content has been restored.   Clear editor

×   You cannot paste images directly. Upload or insert images from URL.

 Share