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Nintendo Disappoints With $299 Price For New Switch Console


Ron Burgundy
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Nintendo Switch General Director Kouichi Kawamoto introduces the Switch, its new game console, at its presentation ceremony in TokyoNintendo Co Ltd on Friday priced its first console in about four years above market expectations, disappointing investors and clouding its prospects of winning back gamers who have shifted from consoles to smartphones. The Japanese firm said it will launch the Switch, a hybrid home console and handheld device, on March 3. It will be priced $299.99 in the United States, the same as Nintendo's current Wii U console, whereas in Japan, it will cost about 20 percent over its predecessor at 29,980 yen.




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