Welcome to The Forum

Register now to gain access to all of our features. Once registered and logged in, you will be able to create topics, post replies to existing threads

Analysis: Twitter Must Move Faster To Counter Fears Of Plateau


Ron Burgundy
 Share

Recommended Posts

Twitter's CEO Dick Costolo is seen during a conference at the Cannes LionsBy Gerry Shih SAN FRANCISCO (Reuters) - Twitter, whose shares had soared more than 150 percent since their November debut on Wall Street, stunned investors this week with a one-two punch of bad news: near-flat user growth and a drop in engagement among its 241 million members. To assuage fears that the company's growth is plateauing, and to justify its rich valuation - still at $28 billion even after a 24 percent drop on Thursday - Chief Executive Dick Costolo must now convince investors that he can quickly make the right moves to broaden Twitter's appeal. "Clearly we've seen that other social sites, even ones that are much bigger, have kept growing by adding new features and new functionality." So far, Costolo has asked for time to implement a series of changes that, while not directly lifting Twitter's user growth, will help the service gain traction over several quarters. "We don't think we need to change anything about the characteristics of our platform, we simply need to make Twitter a better Twitter," the CEO said.




View the full article
Link to comment
Share on other sites

Join the conversation

You can post now and register later. If you have an account, sign in now to post with your account.

Guest
Reply to this topic...

×   Pasted as rich text.   Paste as plain text instead

  Only 75 emoji are allowed.

×   Your link has been automatically embedded.   Display as a link instead

×   Your previous content has been restored.   Clear editor

×   You cannot paste images directly. Upload or insert images from URL.

 Share